How to Use Ross Insights
One platform for financial reporting, budgeting & forecasting — built for small businesses, private colleges (FASB) and public universities (GASB).
Overview
One workflow, three frameworks.
Ross Insights turns the data you already produce — a trial balance or spreadsheet — into board-ready statements, budgets, dashboards and narrative. The same steps work for every client; the platform swaps the statement format, terminology and metrics to match the framework.
The universal flow
Start here
Your data stays yours
Choose your framework
Pick the reporting language that matches the organization.
| Comparison | Small Business | Private College — FASB (ASC 958) | Public University — GASB (34/35) |
|---|---|---|---|
| Best for | Companies & nonprofits planning and reporting | Private, nonprofit colleges & universities | State / public universities & agencies |
| Core statements | Income Statement, Balance Sheet, Cash Flow | Statement of Financial Position; Statement of Activities | Statement of Net Position; Statement of Revenues, Expenses & Changes in Net Position |
| Equity / net section | Equity | Net Assets — With / Without Donor Restrictions (or 3-class) | Net Position — Net Investment in Capital, Restricted, Unrestricted |
| Cash flow | Indirect | Indirect | Direct (four categories) |
| Budget format | Monthly budget vs actual; growth-driver forecast with scenarios | Management budget monitor (annual basis) + driver-based forecast (1, 3 or 5 years) | Budgetary Comparison (Original / Final / Actual / Variance, encumbrances) + driver-based forecast (1, 3 or 5 years) |
| Signature metrics | Gross margin, EBITDA, net margin, runway, ending cash | Operating margin, days cash, primary reserve, endowment spending, ED composite score | Change in net position, state-appropriation dependency, debt-service coverage, days cash |
Switch frameworks any time from the header. Each keeps its own statements, budgets and settings; small-business data is never affected by higher-ed work and vice-versa.
Getting your data in
Use the fast assisted route or the fully manual route.
Open Prepare Statements → Upload Trial Balance and choose an .xlsx or .csv file.
The assistant proposes a GL-to-statement-line mapping. Review, adjust and Apply; your mapping is retained for next time. Choose the month, then select YTD or month-only.
Only account numbers and names go to AI — never amounts or personal data.
Download the template for your framework, fill the statement tabs and upload it.
Rows are matched by label. Any unknown rows become custom lines so client-specific detail is retained instead of dropped.
Confirm it ties
Higher-ed clients can also add supporting schedules: net-asset or net-position roll-forward, endowment roll-forward and functional-expense matrix. Each schedule ties back to the statements.
Prepare statements & analysis
Statements build in the selected framework; Analysis translates them for leadership.
View as ▾
Budget vs actual & close
Monitor performance, explain variance and finish the monthly close.
Load the budget once; actuals flow automatically from the statements with no re-keying.
Small Business: monthly budget vs actual with scenarios.
Higher Ed: annual-appropriation monitor with Original, Final, Actual, Available and Variance; public universities also include encumbrances. Favorable and unfavorable results use auditor-style coloring.
Budget Dashboards include usage vs target, variance waterfall, pacing, cumulative trend, a custom table builder and PDF/Excel export.
Journal Entry Assistant: describe an entry, receive a balanced draft, validate it against your chart and export to QuickBooks, NetSuite, Sage or CSV.
Reconciliation: match book vs statement, flag exceptions and hand adjusting entries to the Journal Entry Assistant.
Everything is propose-and-approve.
Forecasting & budget building
Project next year — or five — from drivers, for private colleges (FASB) and public universities (GASB).
On Assumptions, pick the framework in the header. Small Business keeps the growth-driver forecast. Private College (FASB) and Public University (GASB) open a driver-based builder that produces full projected statements — in the same audited format as your actuals — plus a draft budget.
Every input shows its dollar result live:
- Enrollment & tuition — FTE by term and segment, rate increase, discount rate.
- Housing, dining & auxiliary — beds × occupancy × rate, meal plans.
- Government & gifts — state appropriations (GASB), Pell, grants, gifts, endowment spending.
- Compensation — salaries by function with raise, fringe and inflation, or upload position control for position-by-position payroll with vacancies and new hires.
- Capital, debt & timing — capital projects and depreciation, bond issues and principal, billing and collection timing.
Statements that tie
Forecast in six steps
- 1Pick Private College (FASB) or Public University (GASB) in the header and open Assumptions.
- 2Set opening balances — upload last year's statements or copy your latest actual month.
- 3Enter or upload drivers: enrollment, rates, discount, compensation, capital and debt.
- 4Check ✓ Balanced and ✓ Cash ties and review any warnings.
- 5Set Best and Worst scenarios and compare them; choose a 1-, 3- or 5-year horizon.
- 6Send to Budget, view Projected statements, and export or generate the AI narrative.
AI report, assistant & exports
Turn reviewed figures into editable narrative and a complete reporting package.
Ad-Hoc reporting
Match, total and compare any two or three spreadsheets — the VLOOKUP / SUMIFS work, automated.
Ad-hoc requests usually mean getting two exports to agree — the budget file vs the GL, position control vs the HR roster, a vendor list vs AP. Ad-Hoc does the lookup work for you, diagnoses why rows don’t match, and hands back an answer plus an Excel workbook you can defend. It works the same for every framework.
Load your files into slots A, B (and optionally C), then type what you need — e.g. “Total the GL by org and account, match it to the budget, show remaining and % used, and flag anything over budget.”
The assistant proposes a plan and fills in the operation settings for you, with a one-line summary of what it understood. Review or change anything, then click Run — nothing runs until you do.
Use Refine to adjust with a follow-up, or re-apply an earlier plan from Prompt history.
Pick Left and Right files and an operation:
- Lookup / Join — VLOOKUP / XLOOKUP / INDEX-MATCH. Keep all, matched only, everything, or only the unmatched rows.
- Aggregate-then-Join — SUMIFS / COUNTIFS: total a detail file (like GL transactions) by key, then match it to a summary file (like the budget).
- Calculated columns & flags — Remaining, % Used, Variance, or a flag such as “Over Budget”.
- Key cleanup — trim spaces, upper-case, pad leading zeros, strip prefixes, normalize IDs like P123 → P00123.
- Chain steps — send a result back into a slot and run the next operation.
Match diagnostics — before you run
Confidential by design
Ad-Hoc in six steps
- 1Open Ad-Hoc in the sidebar.
- 2Upload two or three .xlsx or .csv files into slots A, B and C.
- 3Type your request — or choose the operation and key columns from the dropdowns.
- 4Check Match Diagnostics and apply any suggested cleanup.
- 5Click Run and review the Result and exception tabs.
- 6Export to Excel — Values, or Live formulas for a traceable workbook.
Quick start
Your monthly run, in eight steps.
- 1Pick the framework in the header.
- 2Upload the trial balance or import a spreadsheet; confirm the mapping.
- 3Post to the month and confirm ✓ Balanced.
- 4Open Analysis and review KPIs — plus ratios for FASB.
- 5Check Budget vs Actual and Budget Dashboards — or build next year's forecast on Assumptions.
- 6Set each chart’s View as.
- 7Generate the AI Report narrative and edit it.
- 8Export the package to PDF, Excel or Word.
What to have ready
| Framework | Files and figures |
|---|---|
| Small Business | Trial balance (or P&L / balance-sheet figures), budget and prior-period figures. |
| Private College (FASB) | Trial balance, prior-year balances, adopted budget and any roll-forward, endowment or functional-expense detail. |
| Public University (GASB) | Trial balance including deferred outflows/inflows, pension/OPEB and capital assets; original and final budget, encumbrances and prior-year figures. |